WOOL TECH COLLECTION
A modern fusion between outdoor and urban activities.
The Wool Tech Collection for Jack Wolfskin connects technology, functionality and tradition. A wool fabric, inspired by historic textiles used by the swiss military, was especially reproduced for this collection. Interestingly contrasting with the lightweight contemporary textile we have achieved a new innovative material mix. estragon has so created a collection that combines the heritage of long lasting reliability with the dynamic and lightness of today’s city life.
Details like the logo treatment and the choice of small parts like buckles and clips were carefully chosen and matched to one another. The result of this design development is a successful new product line that matches the pulse of our time.